Friday, May 27, 2011

Social Media Demographics

Some more statistics on type of people using Social Media sites, specially Facebook and Twitter, as well as more active countries:

1) average user figures and facts:
  • Average user has 130 friends on the site
  • Average user sends 8 friend requests per month
  • Average user spends an average 15 hours and 33 minutes on Facebook per month
  • Average user visits the site 40 times per month
  • Average user spends an 23 minutes (23:20 to be precise) on each visit
  • Average user is connected to 80 community pages, groups and events
  • Average user creates 90 pieces of content each month
  • 200 million people access Facebook via a mobile device each day
  • More than 30 billion pieces of content are shared each day
  • Users than access Facebook on mobile devices are twice as active on Facebook compared to non-mobile users
  • Facebook generates a staggering 770 billion page views per month

2) Breakdown by country: More than 70% of Facebook users come from outside the United States

Global User Population: 629,982,480


3) Global User Demographics: The global breakdown of users on Facebook by gender and age


1 comment:

steev said...

This information is very nice and is very useful for me and as well as Social Media Optimization service users.